Clever Colour Choices: How Colour Can Help Your Branding
Posted on 7th June 2018 at 19:36
Every day we are surrounded by dozens of shades of dozens of colours that generate emotions and opinions without us even realising it. When shopping or searching for the right company, the first thing that a customer may notice is colour, so make your branding and logo colourful and eye catching.
Why use colour at all? While there is no black and white formula for creating perfect branding, a black and white colour scheme isn’t the way to go; ads in colour are read up to 42% more than those simply in black and white.